"Live Your American Dream"

How We Sell Your Property

In your corner

Live Your American Dream

We don't just sell homes; we build lasting connections and transform dreams into reality. In fact, our mission is to help you "Live Your American Dream". Our commitment to excellence, integrity, and innovation sets us apart in the competitive real estate landscape.

  • Excellence in Service
  • Integrity Beyond Measure
  • Client-Centric Focus
  • Innovation at the Forefront
  • Community Engagement
Our dedicated team is committed to going above and beyond to ensure your real estate experience is seamless, transparent, and tailored to your unique needs. We believe in setting the highest standards to exceed your expectations.
We understand the significance of trust in real estate transactions, and we take pride in upholding the highest ethical standards. We are committed that every interaction, negotiation, and transaction will be conducted with the utmost honesty and transparency.
We embrace cutting-edge technologies and forward-thinking strategies. We are committed to leveraging the latest tools and platforms to enhance your real estate experience, ensuring efficiency, accuracy, and a competitive edge in the market.

Above and Beyond

Significance of Trust

Leveraging the Latest Tools

EXCELLENCE IN SERVICE

INTEGRITY BEYOND MEASURE

INNOVATION AT THE FOREFRONT

We Create a Comprehensive Marketing Plan

RESEARCH & MARKET ANALYSIS

1. Research property data from deed, property appraiser, tax records, MLS/ownership history, and other resources.

2. Gather facts on the features, upgrades, improvements, tenancy, neighborhood restrictions and amenities, age of appliances and major mechanics of your property.

3. We will talk in depth about your motivation and timelines.

4. You will ask for you to do some Seller Homework: provide copy of the keys, tell me why you purchased the home and what you love about it, provide essential utility information, provide a copy of the survey, floor plan if available, and any warranties.

5. We create a written market analysis based on market research by comparing the property to active, pending, sold and sales that failed.
We Consult With You
1. We view your property in person. Then, together we determine Fair Market Value of your property by reviewing market statistics and research.

2. We provide an estimate of your net proceeds on the sale of your property.

3. Position the price of the property to encourage competitive offers that meet your needs.

4. Create a price improvement schedule based on the current market.

5. Execute a listing agreement authorizing ERA to market the property, Complete the Seller Disclosure form and gather any other pertinent documentation.

6. Offer you staging advice to make a great first impression and any inspections that may be needed.

7. Recommend repairs and improvements to sell your property at its highest price.

8. Answer any questions that you may have.

9. Discuss the next steps, showing protocol, and determine the listing launch timing that works for you.

We Develop a Pre-Launch Plan

1. Develop a Listing Launch plan based on the timing when you want the listing to go "Live".

2. Order a Pre-Listing Inspection.

3. Refer venders for any needed repairs.

4. Help you to prepare your property for marketing launch.

5. Create a profile for the perfect buyer for your property.

6. Schedule a professional photographer to take photos, video, floor plan, drone footage of your property for the MLS and internet web sites.

7. Create a "shot" list for the photographer and schedule picture day.

8. Write a compelling story of your property's features to entice buyers to make competitive offers.

9. Install "For Sale" sign to capture leads for your property immediately.
10. Install electronic lock box to facilitate showings and track viewings of your property.

11. Build the social media campaign to expose your property.

12. Create area hype by advertising your property as "Coming Soon" to the public, Realtors, and my database.
We Launch Your Listing
1. Expose your property to 16 million buyers every day on 900+ high traffic websites. Provide weekly traffic report showing number of visitors. Examples of these websites include: ERAReal.com, Zillow.com, Trulia.com, Realtor.com, Homes.com, agent's website and more.

2. Expose your property to our ERA network which is more than 86,000 agents on six continents.

3. Create a live video and launch your listing's advertising.

4. Schedule and advertise an Open House.

5. Order Just Listed postcards to be delivered.

6. Put your home on the MLS tour for other agents to preview.

7. Network with ERA American Business Partners to expose your property to industry professionals who have direct consumer relationships.
Post-Listing Launch Plan
1. Research creative ideas to make your property more attractive to more buyers - like lender assistance or seller concessions.

2. Refresh verbiage and photos to acquire new buyer interest.

3. Address negative feedback on showings.

4. Overcome any buyer objections to include making improvement suggestions.

5. Write Reverse Offers to buyers who cannot say "Yes" to a property on their own.

6. Set you up on a property search so you can review the competition in real time.

7. Execute the price improvement plan and begin the market repositioning advertising.

Rapid Response Marketing: TEXT ERA

TextERA allows buyers to view property details and reach me via a text code. Buyers can simply text a keyword or a number provided on your yard sign and they will receive information on your house directly back to their phone.
OUR BEST LEAD GENERATOR

97% TEXT MESSAGES OPEN AND READ

60% CONVERT TO SHOWING
Live Your American Dream